Controversy is brewing over the Taco Bell ‘Unlock the $5 Buck Box’ contest, a contest claiming that every 15 minutes, someone would win a Vita. Problems arose when people who thought they won, later received notices that their codes were invalid.
It was revealed today that hackers may be to blame for creating all this confusion.
A CBS news affiliate out of Sacramento posted a statement from Taco Bell revealing that those who received the ‘Congratulations’ message in error was caused by hackers.
“After a thorough investigation, and an additional review by the independent company administering the promotion, it was confirmed that these entrants viewed these messages as a result of others who attempted to gain illegal entry and defraud the system.”
The company says that those who received the win screen in error will be placed in a drawing where only about two of the group will be selected to win a Vita. Two, out of over 300 who thought they won a Vita.
After spending $50 million on a marketing campaign? Sony is only giving out two Vita's? The price of 300 Vita's? About $90,000.00.
Talk about being cheap. The good will Sony could have gained by following through with the ripped off winners would have been better press then any marketing campaign.
And once again, Sony proves they are unprepared and incompetent when it comes to hackers.
And this is one gamer who is getting fed up!
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